ENTRELETE® Signs Elijah Baker of The Bolles School: Empowering the Next Generation of Athlete-Owners Through Performance, Influence & Exposure

New York, NY – April 18, 2025 – ENTRELETE® proudly announces the signing of Elijah Baker, an outstanding athlete who is a student at The Bolles School, to its rapidly expanding Name, Image, and Likeness (NIL) platform. Elijah joins a national network of rising stars using ENTRELETE® to build legacy, leverage influence, and launch entrepreneurial journeys.

Elijah exemplifies ENTRELETE®’s core values of Performance, Influence, and Exposure (P.I.E.)—a model designed to free athletes to focus on their game, while ENTRELETE® provides the infrastructure, mentorship, and marketing support to elevate their impact far beyond the field.

“At ENTRELETE®, we believe it takes a village to raise a champion—and we are that village,” said Laron G. Duncan, EVP of Global Development. “Elijah Baker is a fierce competitor, a focused student, and a future business leader. We’re here to support his journey and make sure his talent translates into long-term value.”

What makes ENTRELETE® truly unique is its commitment to early education and ownership. ENTRELETE®’s AI-powered platform is already in use within the largest school system in the country—the NYC Department of Education—where middle school athletes are being taught the Business of Sports. Students are forming teams, managing leagues, and becoming corporate franchise stakeholders in their own athletic programs.

With ENTRELETE®, the game isn’t just about playing—it’s about owning the brand, building the business, and being the boss.

As part of this new partnership, Elijah Baker will engage in ENTRELETE®’s exclusive AI Digital Marketing Course, participate in NIL campaigns, and gain access to tools and mentors that will help grow his brand and his influence across platforms.

This milestone marks another step in ENTRELETE®’s mission to empower athletes who are students through education, enterprise, and equity.

About ENTRELETE®
ENTRELETE® is a next-generation NIL and AI digital marketing platform designed to help athletes transform their performance into platforms for influence and exposure. With school partnerships, AI courses, and a national network of mentors and marketers, ENTRELETE® empowers athletes to become creators, owners, and leaders—on and off the field.

Media Contact 
Laron G. Duncan
Executive Vice President of Global Development, E678_eBikes, LLC
Email: laron@entrelete.io
Phone: 929-355-4391